C U R R E N T P R O J E C T S
Services + Skills
Event Management and Production, Experiential & Digital Marketing, Social Media Strategy & Management, VIP Fan Engagement Programs, Tour Managing, Game Operations & Fan Engagement, In-Game Hosting, Show Calling, Playlist Pitching, Ad Buys, Brand Partnerships, and Communication Strategy, Content Creation
Proficient in: Scriptpro, Microsoft Office, Adobe Photoshop, iMovie, Sprout, Later, Buffer, Hootsuite, Better Impact, Wordpress Website Design, Mailchimp, Fission Audio Editing, Linkfire, Google Ads, Facebook, X, Instagram + TikTok
In The News
Read Patrice's Interview in Nashville Voyager Magazine
Watch Patrice's Interview at The Forge FC's Spark Summit 2023Wt
Watch Patrice's Interview on Rogers TV about International Women's Day 2023
Listen to Patrice's Interview on CityNews 570 about Women in Sport (Skip to 1:24:20)
Watch Patrice Host The Kitchener Rangers Women in Hockey Conference
Read National Post Article on Women In Sport Quoting PatriceaW
Watch Patrice's Interview on Sport Chat
Read Patrice's Recognition in the CMA Ontario Press Release
Listen to Patrice's Interview on The Sheriff Podcast
Listen to Patrice's Interview on The Route Sports Business Podcast
Read Patrice's Interview on Sport Management Hub
Contact
Nashville - Toronto
Patrice Whiffen is the Founder of Patrice Whiffen Marketing + Events, a boutique agency originally founded in Toronto, now based in Nashville. Specializing in brand strategy, digital marketing, events, and VIP experiences, we put our clients first - crafting tailored, high-impact solutions that bring their vision to life and leave a lasting impression.
Over the past 15+ years, Patrice has partnered with top-tier clients across sports and entertainment, including the Country Music Association, Live Nation, Toronto Maple Leafs, Big Machine Label Group, PrimeTime Sports & Entertainment, Warner Music Canada, Boots and Hearts Music Festival, and many more.
Patrice is also the Co-Founder of Honey Music Inc., where she manages emerging and developed artists, with a focus on customized marketing strategies and artist development, combining her industry expertise with a passion for nurturing talent. Her work in VIP experience includes managing high-profile fan experiences, backstage activations, and exclusive guest programs that create lasting impact.
In addition to running both businesses, Patrice serves as a Director for Don Cherry’s Pet Rescue Foundation and teaches as a part-time professor at Fanshawe College, Mohawk College, and Georgian College.
Let’s connect and bring your next big idea to life!
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CREATING IMPACTFUL & MEMORABLE EXPERIENCES FROM YOUR LIVING ROOM TO THE BIG STAGE
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