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Lucknow's Music In The Fields
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Toronto Maple Leafs
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C U R R E N T  P R O J E C T S

NEW HEARTLAND GROUP

As of June 2024

Digital Marketing & Communications Consultant

  • Overseeing the digital strategy, and social media content marketing for the Southall Farm & Inn account

 

PWHL Toronto

As of February 2024

Show Caller

  • Overseeing the scripting, timing and pre-game media grids, as well as executing and show calling the game in conjunction with TSN media partners and key league stakeholders in-arena at Mattamy Athletic Centre

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INCLUSION IN CANADIAN SPORTS NETWORK

As of April 2023

Project Manager

  • Overseeing the planning and execution of Canada's first Diversity in Sports Conference hosted annually in the Toronto area

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MOHAWK COLLEGE

As of December 2022

Part-Time Professor

  • Teaching Digital and Creative Content

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GEORGIAN COLLEGE

As of December 2022

Part-Time Professor

  • Teaching Event Planning​

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BIG MACHINE LABEL GROUP CANADA

As of January 2022

Digital Marketing Consultant

  • Overseeing digital marketing social strategy and assisting with overall marketing strategy and campaigns across Canada

 

HAMILTON TIGER-CATS FOOTBALL CLUB

As of August 2021

Stage Manager and Sideline Reporter

  • Overseeing in-game operations, host directing, and execution of in-game activations

  • Sideline reporter conducting player interviews

  • Floor Directing for the 2021 Grey Cup in Hamilton, ON

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FANSHAWE COLLEGE

As of December 2020

Part-Time Professor: Sports, Entertainment + Event Marketing and International Sport Marketing and Sports Ethics

  • Teaching as part of the Lawrence Kinlin School of Business at Fanshawe College​

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SONIC UNYON (SUPERCRAWL)

As of April 2018                                                                    

Coordinator, Volunteers - Supercrawl 

  • Scheduling, training and managing the two-hundred volunteer team for the annual Supercrawl event in Hamilton​

​PRIMETIME SPORTS & ENTERTAINMENT INC.   

As of September 2008                                             

Director of Marketing, Events and Media

  • Responsible for organizing the three-day event hosted by Brian Burke of the Calgary Flames which is Canada's largest sports management conference with over 600 attendees annually

  • Involved in all aspects of sponsorship sales and activation, marketing, promotion and event logistics and execution

  • Event Manager for the NHL All-Star Game Hot Stove Event from 2019-Present

 

CANADIAN FOOTBALL LEAGUE ALUMNI ASSOCIATION       

As of May 2015                                

Manager, Events

  • Responsible for the organization and execution of CFLAA events including: STILL MOSCA and The Grey Cup Festival​

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COUNTRY MUSIC ASSOCIATION OF ONTARIO (CMAO)        

As of June 2013                          

Manager, Event Logistics

  • Assisting with the organization and execution of various yearly events including their Conference and Annual Awards Show

 

BOOTS AND HEARTS MUSIC FESTIVAL (REPUBLIC LIVE)

As of August 2012

Main Stage & Emcee Liaison

  • Assisting with the emcee scripting and execution to ensure consistency with the minute x minute and partner activations

 

MAPLE LEAF SPORTS & ENTERTAINMENT (MLSE)    

As of August 2011                                                 

Game Day Operations and Special Event Promotions, Toronto Maple Leafs

  • Assisting in the organization and execution of the game day events and promotions

  • Assisting with various Toronto Maple Leafs events including: Outdoor Practices, Draft Parties & Fan Appreciation events

  • Assisted with the execution of the Game Operations for the NHL's World Cup of Hockey 2016

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EXSPORTISE MARKETING INC.       

As of July 2008                                                                              

Director of Events

  • Responsible for the organization and execution of over fifteen charity golf tournaments, including the Bruce Boudreau-John Anderson Celebrity Classic Golf Tournament in 2009 and 2010, and the GTHL Legacy Classic Celebrity Golf Tournament from 2011-2019

  • Responsible for overseeing all aspects of the events, including recruiting celebrities, acting as media liaison, selling sponsorships, organizing meetings, promotion, registration, billing, financial statements, on course activities, prizing and auction items, food and beverage and volunteer screening

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FIGHT FOR CHARITY - MANITOBA   

As of September 2016                                                                   

Event Manager

  • Responsible for the organization and execution of the Fight for Charity Boxing Event in Winnipeg, MB 

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